Vol. 11, Issue 6 (2022)

Author(s):
Gitanjali Chaudhary and Sarla Lakhawat

Abstract:
Orange fleshed sweet potato is an important source of β-carotene and has considerable potential to contribute to the food based approach to tackle the problem of vitamin A deficiency. In this study, six commonly consumed products were formulated and standardized by incorporating orange fleshed sweet potato flour at 20 and 30 per cent level. Consumer acceptability of all value added developed products were assessed using nine point hedonic scales. A total 120 consumers were participated for this study. It was found that mean scores for overall acceptability of all six developed products were ranged from 7.50 to 8.43, this clearly indicated that all the developed value added products were “liked moderately” to “like very much” by the consumers. In conclusion, all developed Products had good consumer acceptability and 93.33 per cent consumers were willing to purchase OFSP flour incorporated value added products if available in the market.