Vol. 10, Special Issue 8 (2021)

Author(s):
Maruthesha AM, Jayashree S, Sudharani N and Nagaraja Kusagur

Abstract:
The present study on entrepreneurship development among rural women was conducted in selected villages of Bangalore Davanagere district in Karnataka state. The selected villages were Nittur of Harihara taluk and Thurchagatta of Davanagere taluk during the year 2019-20. The data was collected from the 200 rural women using semi structured interview schedule. The collected data was analysed using appropriate statistical tools. The results of the study revealed that, the total production of finger millet malt for two years was 12,266 kg, followed by hurihittu 3,556 kg and malt chocolate 156 kg. The cost for finger millet malt at household level was Rs. 4,84,146 (Rs. 37.6/kg), hurihittu Rs. 3,28,420 (Rs. 94/kg) and malt chocolate Rs. 38,565 (Rs. 276/kg). The total selling cost of finger millet malt was Rs. 9,84,020 (Rs. 82/kg), hurihittu Rs. 5,18,300 (Rs. 154/kg) and malt chocolate 64,800 (Rs. 450/kg), with net profit of Rs. 35,961 from the three products. Majority of the SHG members marketed the value added products through retail shops, medical shops, Krishimela, field days, exhibitions and by direct sales. Initially majority of the rural SHG women were in medium income group (52%) followed by 38 per cent in low income group and only 10 per cent were in high income group. Noticeable improvements was observed after the intervention programme i.e., 64 per cent of them were in medium income group, 20 per cent in high income group and only 16 per cent were low income group (Rs. <2,000).